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The Impact Entrepreneur

Mike Flynn takes you behind closed doors and invites you into his conversations with game changing entrepreneurs. These conversations go beyond success and failure, beyond product or service or platform, to uncover what is really behind the decisions these entrepreneurs make and what IMPACT they hope to have in the world.
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Now displaying: December, 2018
Dec 10, 2018

“You may tell a tale that takes up residence in someone's soul, becomes their blood and self and purpose. That tale will move them and drive them and who knows that they might do because of it, because of your words. That is your role, your gift.” ― Erin Morgenstern

 

Marc Gutman has always been captivated by stories, especially the movies he watched with his father. He learned about life through the likes of Ferris Bueller, and he eventually found himself in Hollywood. But, like many of us, Marc was bit by the entrepreneurial bug. He wanted the freedom to architect his own life and and a new story.

 

So Marc learned everything he could about marketing and PR and founded WILDSTORY, a storytelling and content strategy shop that helps spark conversations that change the way people feel about their clients and their clients’ brands (one of whom is former guest Ryan Evans, founder of Inboard Technologies).

 

So what makes a good story, especially online?

 

Take a moment to reflect on the stories that have really impacted you in the past, whether it was a movie or a book or an Instagram post. I bet the first thing you think of is how it made you feel, not how shots were composed or sentences were constructed. This is because the best stories elicit emotion.

 

When you understand this, it reveals that everyone has the opportunity to tell their story in a way that creates an impact – and with the ability to easily create and share all sorts of media online, doing so is easier than ever before.

 

“Think about what we have, in terms of storytelling tools today. The only thing we’re limited by is our storytelling abilities and our imagination.”

 

Now why should we focus on telling stories? If we have a great product and value to add, isn’t that enough?

 

The honest truth is, no, that’s often not enough to succeed as an entrepreneur. As Marc puts it, “Your backstory is your differentiator” – so take advantage of the tools available to you and set yourself apart!

 

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Resources:

 

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We are brought to you by the Lawton Marketing Group, a full-service advertising and design agency serving companies and entrepreneurs at all levels. They are your one-stop shop for all your website, logo, social media, print, app design and reputable management needs.

 

Visit LawtonMG.com for more info.

 

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The Impact Entrepreneur Show is produced by Podcast Masters

Dec 3, 2018

“Blessed are the curious, for they shall have adventures.” –Lovelle Drachman

 

I actually have a lot in common with today’s guest, John O'Leary: we have a shared faith, beautiful wives who are more awesome than we'll ever be, four children, a love for Matt Maher’s music, and an insatiable curiosity... one that manifested as a childhood love for playing with fire.

 

My pyrotechnic tendencies ended after accidentally setting my brother’s clothes on fire. No one was seriously injured, but we learned to stop playing with fire. John, unfortunately, had to learn this lesson in a life-altering away.

 

At age nine, a fire exploded John was launched 20 feet against the far side of his garage, trapped and on fire. When he was brought to the burn center, 100% of his body was burned and he was given a one-percent chance to live.

 

But John fought these extraordinary odds, although he didn’t face this battle alone.

 

He spent five months in the hospital, underwent dozens of surgeries, lost all of his fingers to amputation. He had to relearn to walk, write, and feed himself. “I endured, persevered, and survived – largely because others emerged, served and inspired.” Now, John lives to share the life-giving lessons from this story in hope that he can be a spark for positive change in others.

 

“I share these lessons as a tribute to those who leapt into the flames to save me. Who worked tirelessly to restore me. Who pushed me to write though I no longer had fingers. Who held me close when the days were dark and the nights scary. I share these lessons as an invitation for you to choose to wake up to the fullness of your life, to embrace the amazing gift of each moment, and to celebrate the joy of your inspired life!”

 

We often feel like we have to have things mapped out and scheduled. We’ve been told that we need checkpoints and milestones in order to move forward in life and achieve anything worthwhile – but that’s a big fat lie.

 

So I asked John, someone who could never have planned the experiences he had to overcome, what’s the one thing that we need to move all in and move forward in our lives?

 

“We are in battle every day... but most of us don’t even recognize it as being a battle. We just view it as being the ordinary or the mundane or just my life or just work, and we don’t recognize how sacred the moment is; we don’t recognize how freaking blessed we are to be in the game in the first place.”

 

There is roughly a 1 in 400 trillion chance of you being born in the first place – “Maybe it’s time that we act like it.”

 

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Resources:

 

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We are brought to you by the Lawton Marketing Group, a full-service advertising and design agency serving companies and entrepreneurs at all levels. They are your one-stop shop for all your website, logo, social media, print, app design and reputable management needs.

 

Visit LawtonMG.com for more info.

 

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The Impact Entrepreneur Show is produced by Podcast Masters

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