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The Impact Entrepreneur | How Modern Entrepreneurs Are Making An Impact In the Lives of Others

Your host Mike Flynn takes you behind closed doors and invites you into his conversations with game changing entrepreneurs. These conversations go beyond success and failure, beyond product or service or platform, to uncover what is really behind the decisions these entrepreneurs make and what IMPACT they hope to have in the world.
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The Impact Entrepreneur | How Modern Entrepreneurs Are Making An Impact In the Lives of Others
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Feb 20, 2017

This week we’re kicking off the disruption series. We’re going to discover how incredible people disrupt their lives, their industries, and the world to create a powerful impact.

 

Today’s guest, Steven Kotler, is a New York Times bestselling author, an award-winning journalist, and the Co-Founder / Director of Research for the Flow Genome Project.

 

He is one of the world’s leading experts on ultimate human performance and he has spent his entire career exploring how people do the impossible.

 

  • Rise of Superman is about how action and adventure sports athletes reinvent kinesthetic possibility.

 

  • Abundance and Bold are about the entrepreneurs who have built the fastest and largest companies in the shortest amount of time.

 

  • Stealing Fire (Steven’s newest book) is about a $4 trillion underground movement to harness alternate states of consciousness to massively uplevel performance.

 

 

Through years of research, Steven has discovered that the secret to disrupting human performance is the same across the board: altered states of consciousness. This includes flow states, meditative states, psychedelic states, and more.

 

“One of the most well-established facts in the whole history of psychology is that altered states are incredibly good for us, and it’s not common knowledge.”

 

If you’re not familiar, altered states of consciousness can be defined as a specific bandwidth of non-ordinary states of consciousness where...

  • our normal sense of self vanishes
  • our normal sense of time disappears
  • we are freed from the drudgery of daily life
  • we get a sense of effortless motivation
  • and we can tap into a level of inspiration information that is normally unavailable.

 

In Stealing Fire, Steven uses the Greek term ecstasis to refer to this phenomenon and bypass the negative stigma placed upon altered states of consciousness. He also discusses the four forces accelerating this movement towards the upper possibility space of human experience, which he calls the Four Forces for Ecstasy:

  1. Psychology
  2. Neurobiology
  3. Pharmacology
  4. Technology

 

Altered states of consciousness aren’t just for team building at Burning Man. They can be directly applied to your life and workspace.

  • After rolling out mindfulness training at Aetna, they gained $3,000 per employee in productivity and saved $2,000 per employee in healthcare costs.
  • At Patagonia, the Founder has a “let my people go surfing” policy to encourage flow.
  • Standing in a power pose for a few minutes can change your physiology and empower you.
  • We get more flow any time the challenge at hand slightly exceeds our skillset.
  • Physical, emotional, psychological, and social risk can all focus our attention.

 

We are all created with the potential to do more than we could possibly ask for or possibly imagine. Steven’s research is a gift that will help us take a few steps towards disrupting what is possible. If you’re interested in exploring the fringes of human possibility, you can’t do better than Steven’s books.

 

These are a few of my favorites…

  • BOLD – This book challenged me to have a bigger vision for my life and the impact I'm capable of having. I still don't believe I am thinking boldly enough.

  • Abundance – Beyond loving the word, this book woke me up to the fact that NOW is the best time in human history to create and innovate amazing solutions to today's problems and tomorrow's challenges. Contrary to past experience or what one may have been led to believe, the resources are abundantly available.

  • Rise of Superman – We all have the ability to perform at super optimized levels. We refer to it as being "in the zone." God created us with an amazing organ - the brain - and if we put ourselves in the right environment it is amazing what each of us is capable of doing.

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We are brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Feb 13, 2017

The past couple episodes have focused on courage. In today’s episode I am going to highlight the key points from the conversations I had with Justin Constantine and Noah Galloway. I’ll also share some of my thoughts on courage and what it means to me.

  • We all have the skills and ability to overcome the greatest adversity and most difficult challenges... if we choose to.
  • You are stronger than you think you are.
  • Depression has no reason, depression is real, and depression can strike anyone. You can be the most powerful person on the planet and depression can still affect you.
  • It takes both strength and courage to overcome depression, but that process starts by acknowledging that you are vulnerable. When you allow yourself to be vulnerable, no one else can make you vulnerable.
  • Sometimes being courageous simply means talking to someone or seeking help.

You are special. You are created for greatness. You are courageous.

Go out and make an impact by encouraging someone today – by adding to their heart – even if that someone happens to be you.

Resources:

This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

 

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Feb 6, 2017

Today we’re learning more about courage with Noah Galloway, a former U.S. Army soldier, motivational speaker, and author of Living with No Excuses: The Remarkable Rebirth of an American Soldier.

Growing up, Noah’s father worked construction with only one hand. It was a powerful inspiration that ended up affecting him more than he ever expected.

During the Iraq War, Noah lost his left arm and leg.

“Someone is going to read Living With No Excuses and see that they are not alone. Whatever they are going through, they can get through it, get some help, and see there’s a light at the end of the tunnel.”

He struggled with depression and denial for a few years before embracing physical activity again. He started running marathons and, in 2014, he was named the Ultimate Men’s Health Guy.

He spoke on The Ellen Degeneres Show, The Today Show, and came in 3rd place on Dancing With The Stars.

Noah’s run on Dancing With The Stars highlights the power of mindset. You have the ability to overcome any obstacle that is presented to you.

“I was glazing over the depression part. I felt like it was unrealistic to people to lose two limbs, have all those things happen to you, and then make it on the cover of the world’s largest men’s magazine and go on Dancing With The Stars. Not having that piece of the puzzle didn’t make sense with me and I wanted to share that.”

War is full of obstacles, but writing Living With No Excuses was an obstacle too. Sharing your most difficult experiences and making yourself vulnerable requires incredible courage, but it is so important.

In Living With No Excuses, Noah emphasizes that struggle is universal. No experience “earns you the right” to be depressed. Depression can happen to anyone.

“Depression is real and can strike anyone. You can be the most powerful person on the planet but depression can still affect you.”

 

Don’t be a podcast junkie…

Resources:

 

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We are brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your website, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.



Production & Development for The Impact Entrepreneur Show by Podcast Masters

Jan 30, 2017

To kick off a short series about Courage, I’m speaking with Justin Constantine, an expert in overcoming adversity and leadership. He is a former Marine and attorney and is now an inspirational speaker and leadership consultant.

Justin recently completed his first book, My Battlefield, Your Office: Leadership Lessons From the Front Lines. Justin draws on his experiences with the Marine Corps, the US Chamber of Commerce, and in the nonprofit sector and shares what it takes to be a good leader in any environment.

On October 18, 2006, Justin was deployed in Iraq. He was on patrol when an enemy sniper shot him in the head, behind his left ear. Incredibly, the young Marine he was with performed an emergency tracheotomy and saved his life.

Recovering from the experience was difficult. For a long time he was embarrassed, but then he saw the inspiration that his recovery gave others. The experience gave Justin a renewed sense of focus, optimism, and intention.

“It wasn’t something to be embarrassed about. The bottom line was that I was so fortunate for surviving, but really I was so fortunate that so many people along the way had reached out to help me.”

Justin’s definition of courage has changed since his recovery. Before he was shot, he would have given a pretty typical definition of courage: doing the right thing when no one is watching, or something along those lines.

Now, Justin believes courage is choosing to persevere in the face of the toughest adversity – even if that means taking the tougher road sometimes. Life is about choices and sometimes choosing the tougher road leads to much greater results.

“I think courage comes down to taking the time to understand what you believe in and what you stand for, and then taking that road.”

Remember, you are stronger than you think you are. “Take the time. Be thoughtful about what you want to accomplish in life in life and you will do it.”

 

Don’t be a podcast junkie…

Resources:

 

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We are brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.



Production & Development for The Impact Entrepreneur Show by Podcast Masters

Jan 23, 2017

Today’s episode is the final part of our Getting Started series. We’re talking to people who got off their butt and took action to accomplish the dream they have been sitting on for years.

I can’t think of a better topic to end the series with than Your One Word.

“I think everyone does have one core value that cuts to the root of who they are, and if you’re not happy with your life then it’s because your life is too incongruent with what your One Word core value is.”

Evan Carmichael coaches entrepreneurs for peak performance, and he’s helping even more people reach their peak performance with his new book: Your One Word.

Your One Word is a guide to greater self-awareness, because it’s easier to forge a path towards your ideal future when you are aware of your single most important core value. It provides a blueprint for a process that has helped entrepreneurs build multi-million dollar businesses.

“A lot of people feel like they have potential, but they don’t know what to do.”

Your Word is only for you. It’s a word or phrase that represents what you are about, at a core level. The process of picking Your One Word helps you reflect on your purpose and move forward with more intention. Evan’s word is Believe. Mine is Impact.

“Having that self-awareness helps me create with more consistency, create with more intention and build a team around something super meaningful.”

The exercises in the book will bring you through a process of self-reflection that starts by reinforcing the constant nature of Your One Word. It’s not who you want to be in 2017. It’s not your New Year’s Resolution. It’s who you’ve always been and always will be.

It has to be a personal exercise. After you understand yourself, you can apply that to running a business.

You can learn more about the book on Evan’s website and you can check out Evan’s YouTube channel to see how he’s incorporated Believe into his brand and business.

 

Don’t be a podcast junkie…

Resources:

 

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We are brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.



Production & Development for The Impact Entrepreneur Show by Podcast Masters

Jan 16, 2017

Today’s episode is the second part of our Getting Started series. We’re talking to people who got off their butt and took action to accomplish the dream they have been sitting on for years.

Michael Sacca is President of Crew, a service that matches skilled freelancers with project owners, and co-host of Rocketship.FM, a podcast that dives into funding, growth, culture, sales and everything in between.

Michael expected he would be a developer forever – he never expected to be the chief sales person at a company. Yet, in the first half of 2016, he was responsible for 40% of Crew’s revenue.

He succeeds as a marketer by building relationships with clients and former clients. Those relationships have allowed him to identify where Crew provides the most value and sell the product to higher-paying clients.

Crew is a little different than your typical freelance economy business. They tried to solve many of the problems usually experienced by freelancers and project owners.

For freelancers, things like sourcing work, vetting work, filling out RFPs and bidding on projects is time-consuming. Crew takes over business development tasks so that the freelancers can just focus on being creative.

For project owners, there is a templated system that will help even first time project managers create milestones and schedule check-ins, plus it offers them extra protections. Of course, they are also paired with the most appropriate talent working with Crew.

99% of their projects have been completed on time, on budget and issue-free.

You can learn more at Crew.co, follow Michael on Twitter @MichaelSacca or send him an email.

 

Don’t be a podcast junkie…

Resources:

 

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We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.



Production & Development for The Impact Entrepreneur Show by Podcast Masters

Jan 9, 2017

As we kick off a new year, The Impact Entrepreneur Show is kicking off the Starting Up series. We’re talking to people who got off their butt and took action to accomplish the dream they have been sitting on for years.

 

Mike Dillard is Founder of SelfMadeMan.com and host of Self Made Man, the #1 self-help podcast on iTunes.

The mentors in Mike’s life shaped his business destiny by giving him a wake-up call and encouraging him to invest in himself.

He was told that, if he wanted to achieve his goal, he had to become someone who was capable of achieving that result and he had to stop looking for that to come from something or someone outside of himself.

 

The first step towards investing in yourself is knowing what you’re investing in.

How were you manufactured? Find out.

Figure out how you are built and then, once you have that information, you can apply it to whatever you’re passionate about and you can execute in a way that is aligned with how your brain is wired.

 

The second step towards investing in yourself is mastery.

To develop a mastery of any skill:

  • Put your devices away.
  • Get deep into something. Read books for 2-3 hours a day & take an intensive course on the subject.
  • Find the best practices of the best practitioners and create activities that will help you internalize their skills.
  • Take action and see what happens.
  • Do it over and over again, for a couple years.

 

“If you’re just sitting here in learning mode, you’re doing absolutely nothing. The biggest moment of learning or understanding you can have is by actually doing something and failing at it or succeeding.”

If you want to be a self-made person, there’s no big secret. Stop waiting for something outside of yourself, put time into mastering a skill, take action and add value.

I can’t wait to see what you do.

 

 

Don’t be a podcast junkie…

Resources:

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We are brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.



Production & Development for The Impact Entrepreneur Show by Podcast Masters

Jan 2, 2017

Nicholas Kusmich is the world’s leading Facebook advertising strategist, Founder of H2H Media Group and the League Of Extraordinary Marketers and creator of The Art Of Lead Generation. Nicholas is using his unique ability to understand behavior to create advertising strategies that leverage social platforms.

The most important question you should ask before advertising, but probably aren’t, is do I have a Predictable Profit Process in place that makes it worthy enough to go to Facebook and drive traffic?

More eyes will not always equal more sales. Media platforms like Facebook are accelerators. In order for Facebook to be a game changer for you, you must know exactly what a lead is worth to you and how many web visitors become clients in a predictable fashion. Otherwise, Facebook ads will be your downfall.  

“Facebook is the eyeball store.”

How do you develop a Predictable Profit Process?

  • Who are you trying to serve? The business should not revolve around you or your product, but rather the marketplace you are trying to serve. In order to build a sustainable system, you need to identify the specific steps that prospects take before they become an actual client or customer.
    • Be very specific. Pareto had the 80/20 principle, but that doesn’t work in social media marketing. Nicholas takes it a step further with the 4 percent rule. Building on Pareto’s 80/20 rule, take 20 percent of the 20 percent, which represents 4 percent. The end result is the exact population of the marketplace you are attempting to serve.
  • Get clear on their problems, needs and fears. Learn their four forces: Fears, Frustrations, Wants and Aspirations.
  • Articulate how your product or service gets them closer to where they want to go or solves one of those four forces. Then ask what are the one, two or three conversion events you can put in front of them that will move them from prospect to client.
  • Begin to drive a small number of people there to see if it converts. Track how many people convert for every 100 people who see it. If you know how much each visitor is worth to you, then you now have the magic metric and now have a Predictable Profit Process.

Understand that Facebook is not a commerce-driven platform – it is a socially-driven platform. You can not sell directly on Facebook. There always needs to be an intermediary step.

“The worst thing you can do on a social platform is bring commercial intent to it.”

Nicholas doesn’t follow the rules of traditional advertising copy. The one thing that causes people to buy from you and not your competitors is resonance. They have to know, like and trust you. Good communication is when your ideal prospect or customer feels understood by you. If you are not connecting on an emotional level, your copy will not be well received.

Nicholas developed the Look, Hook and Took approach to writing copy.

  • Look. The most important step a marketer can take with their Facebook ad is with their image, especially in an attention deficit world. Find images that provoke an emotion through story.
  • Hook. It is important is build rapport. A fundamental strategy to build rapport is a methodology called feel, felt, found: I understand where you are coming from. I have experienced this emotion too and I overcame it when I found _______.
  • Took. In every ad, there must be a very clear Call to Action. The language used should be simple, but direct. For example, I want to give this to you. Click here to download, watch, etc.

“In today’s world, the currency that creates transactions is connection.”

If you want to take the next step towards building a marketing strategy that resonates with your audience and has a huge impact, then check out Nicholas’ Behind Closed Doors workshop.

 

 

Resources:

 

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We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.


Production & Development for The Impact Entrepreneur Show by Podcast Masters

Dec 26, 2016

Over the past several months, we’ve had incredible conversations with New York Times best-selling authors, world champion athletes, award-winning entrepreneurs, Navy SEALs, leadership experts and a variety of other entrepreneurs.

Each and every one of them has provided incredible takeaways and lessons that each and every one of us can apply to our mission to have a game-changing impact in the lives of others.

I created a special episode that features the key lessons from the top 10 interviews and conversations from 2016.

 

Impact Entrepreneur Lesson #10 – The most important question you can ask

 

Impact Entrepreneur Lesson #9 – The importance of humility & not letting your career define you

 

Impact Entrepreneur Lesson #8 – The difference between those who succeed and those who don't

 

Impact Entrepreneur Lesson #7 – Facing and overcoming challenges using the Champion’s Mindset

 

Impact Entrepreneur Lesson #6 – Steps to supercharge your Vision and Focus

 

Impact Entrepreneur Lesson #5 – The favorite and most-used tool for getting unstuck

 

Impact Entrepreneur Lesson #4 – Living Forward: The power and importance of a life plan

 

Impact Entrepreneur Lesson #3 – Set yourself up to learn from other industries’ best practices & how to apply them to have a game-changing impact in your business and life

 

Impact Entrepreneur Lesson #2 – How to stay relevant in a crowded marketplace

 

Impact Entrepreneur Lesson #1 – Commander’s intent & the #1 tool needed to adapt to different personalities

 

Thank you all for being such an important part of The Impact Entrepreneur Show. Without each of you listeners, this show would not happen. I am incredibly grateful and humbled by your participation.

I want to hear how this show and how my guests have impacted you, so please email me at info (at) theimpactentrepreneur.net to share with me your stories about the game-changing impact these guests have had in your life.

Don’t forget: go make an impact!

 

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We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Dec 19, 2016

We’re changing things up in today’s episode. Justis Earle – innovator, entrepreneur and guest of Ep. 31 – is turning the microphone onto Mike “The Impact Entrepreneur” Flynn.

“We all crave knowledge.
We all recognize that we have greatness within us.
We were born to do great things.
We were not born to be mediocre people.”

The core purpose of The Impact Entrepreneur show is to draw out why entrepreneurs are doing what they are doing and to find out how they are using their platform to have an impact on the world.

Through the process of interviewing these entrepreneurs, Mike hopes that others are equipped with the knowledge to overcome struggle and take the next best step towards realizing their full potential.

“When I have a goal, I’m a bulldog and I don’t stop.”

Mike was inspired to have a greater impact years ago, but he didn’t do anything to pursue that until he participated in Michael Hyatt’s Best Year Ever program and started setting goals.

After deciding on a goal and setting a deadline, Mike began taking action steps to make it happen.

There were about 12 hours between when Mike said to his wife he wanted to try podcasting and when Mike said to his wife he was going to start podcasting – because he is a bulldog. Mike’s wife is a big fan of the show now, and listening to the podcast has actually helped them both learn and grow together.

Mike craves vulnerable, authentic relationships because they allow you to have an impact on someone – and for someone to have an impact on you.

Throughout the podcast, Mike has developed new relationships with guests, and with you listening. All of you have impacted him so much, and he’s learned a lot.

  • He identifies with being an impatient optimist.
  • We have to be oriented towards others because that’s where we’re going to have the biggest impact.
  • Words have an incredible impact. People don’t always understand the power of the words they speak to others or the words they speak to themselves.
  • We need to address our limiting beliefs.
    • We can overcome our limiting beliefs by setting goals, taking small steps and building a tribe of trusted advisors.

“The impact of your kind words today – you have no idea the butterfly effect they could have tomorrow.”

If you’ve learned anything from the podcast or Mike has had an impact on your life over the past 39 episodes, then please share those stories on Facebook, on Twitter, on the website, or by leaving a review on iTunes.

 

Don’t be a podcast junkie…

Resources:

 

This episode is brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.



Production & Development for The Impact Entrepreneur Show by Podcast Masters

Dec 12, 2016

Welcome to the last episode of the Champion’s Mindset series on The Impact Entrepreneur Show. Today’s guest, Dr. Jim Afremow, is a much sought-after mental game coach and the author of two great books about being a champion: The Champion’s Mind & The Champion’s Comeback.

“No one is born with a Champion’s Mind gene, but there’s nothing preventing us from thinking, feeling and acting like them – to be our best, and I think that’s the ultimate gold medal.”

Body language plays an important role in reaching peak performance and developing a champion’s mindset. Your body language affects your mood, so it’s not just fake it ‘til you make it – it’s also fake it ‘til you feel it.

Changing your attitude and body language isn’t just for show. Your testosterone goes up and your stress hormones go down, so the result is that you will actually be more confident and more focused.

“If you sit up straight and put a big smile on your face, it’s not going to make everything perfect – but it’s certainly going to help.”

Socialization also has a significant effect on developing a champion’s mindset. We’re taught to be confident, but not cocky, and conflicting messages from society can negatively reinforce successful behaviors. In a team environment, the person with the best attitude who is working hardest might be negatively singled out.

“When we start to change in different ways, or go outside the norm, and do things bigger and better than before, we get held back a little bit. Socialization really, really affects us much more than we think it does.”

We start to separate ourselves from average when we work to master the things we are most passionate about. This can be in a sport, a business or something else entirely, but at the end of the day peak performance is peak performance. You’ll never maximize your potential by working for the weekend.

When we’re pursuing peak performance, we don’t receive a lot of positive feedback. It’s important to realize that, when you are being tested a lot, you are on the right track.

“Life is supposed to test you, it’s not supposed to praise you.”

In The Champion’s Comeback: How Great Athletes Recover, Reflect, and Reignite, Jim explores the powerful experience of a comeback and how it relates to being reborn. Entertainment and social media can give us a skewed perspective on a champion’s peak performance, but this book reveals the disappointments and struggles that go along with achieving peak performance.

You can be a champion in anything you are passionate about, but it requires effort. Start acting and thinking like a champion, don’t stop when you’re tested and work hard every day.

 

Don’t be a podcast junkie…

Resources:

 

 

 

This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

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We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your website, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 
 

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Dec 5, 2016

It’s week five of the Champion’s Mindset series and I am talking to Erin Cafaro MacKenzie. She is a two-time Olympic Gold Medalist in rowing and she has podiumed at every World Championship rowing competition that she has competed in – a total of six World Championship Gold Medals and two Bronze Medals. Erin and her husband currently run Power Speed Endurance, a sports-specific training program dedicated to improving skill, performance, fitness and overall potential.

Erin’s definition of the Champion’s Mindset has evolved over the years. At first, it was related to an indomitable spirit – the “X factor” of just going. While that may be a common definition, Erin believes the Champion’s Mindset is something that is more at peace, as opposed to forceful.

“A champion is someone who is doing it not to beat someone else – it’s for them.”

At Power Speed Endurance, Erin and her husband are trying to figure out an equation for each sport to use speed as a monitor for skill. In most monostructural (or endurance) sports – like running, rowing and even skateboarding – the athlete’s balance of friction and connection dictates the speed at which they can perform tasks, and the ability to perform those tasks relates directly to an athlete's skill.

We’ve discussed Grit a lot during the Champion’s Mindset series, and it’s an idea that Erin has been exploring as well. Angela Duckworth has a fantastic TED Talk and book on the subject, but there is also a downside to Grit. Too much friction prevents us from realizing our fullest potential, but just the right amount of friction can propel us to amazing heights.

It’s rare for someone to make the Olympics once, let alone twice, and it’s even more difficult than you might imagine when you consider the adversity and setbacks an intensive athlete can experience. In 2011, a month before the World Championships, Erin broke two ribs; one on the right and one on the left. It was hard for her to stay sane at the time, but, in hindsight, the break gave her perspective on what it means to be a champion.

“If everything was going great and came easily, I probably wouldn’t take as much interest in it.”

After the 2012 Olympics, Erin had to develop a different perspective on fulfillment. Her whole adult life leading up to that was devoted to training and pursuing the win, and then she thoroughly accomplished that. Experiencing depression after a period of great accomplishment or during a big transition is common, and this is a good time to turn to your tribe for support.

“Pain is one of our greatest teachers”

Erin’s ability to endure struggle actually became an obstacle at times, because having a high pain threshold also means having a low ability to evolve and to change. “When it comes to everyday life and you have painful thoughts, and you’re just sitting on them versus actually dealing with them or doing something different so that they don’t reoccur, then that’s when it’s pretty un-functional.”

The greatest lesson that Erin has learned as an athlete is that being a champion is not about being the superstar – it’s about being able to get the best out of your teammates. She is trying to apply this lesson by creating a platform for Power Speed Endurance coaches to share their strengths, reach more athletes and thrive.

I appreciate Erin’s vulnerability and authenticity on this week’s episode, because it shows that even the greatest champions experience struggle and need help picking themselves back up. Communities and adversity can be really powerful tools to help us grow.

 

Don’t be a podcast junkie…

Resources:

 

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This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

--

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 
 

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Nov 28, 2016

This week’s episode is part four of the Champion’s Mindset series and I’m talking to Rachel Balkovec, the first female strength and conditioning coach in the history of professional baseball. She is also an entrepreneur and an international speaker.

Rachel has worked as a strength and conditioning coach for organizations such as Arizona State University, Louisiana State University, Los Tigres Del Licey Beisbol and the St. Louis Cardinals. Most recently, she has joined the Houston Astros as their Latin American Strength and Conditioning Coordinator.

“I was discriminated against. Was I bitter? Yes. Am I bitter? No. I just realized that it wasn’t ever me, it was just baseball being ready for it and them thinking that the players couldn’t handle it.”

During Rachel’s first day at her first internship with a professional baseball organization, there was a staff member that singled her presence out. There were preconceived notions that players had to behave differently around her, or that they could not handle themselves around her, but she overcame those notions by showing up every day and doing her job well.

“I wonder just how fast we would get to where we were going if we could just say what we mean instead of taking days, months, years, decades to say it.”

Listeners of the podcast know that I have a love-hate relationship with the word passion, because people often use it incorrectly. To be passionate about something means that you are willing to suffer for it – and Rachel is truly passionate about coaching professional baseball. After graduating with a Master’s degree, she spent multiple baseball seasons working in retail and as an unpaid intern, as opposed to taking positions in college athletics. She had a goal, and she was going to do whatever she could do to achieve it.

“I knew whatever I was doing was getting me closer. Even if it was an inch closer I was going to do it. I would crawl and scratch my way to get where I wanted to go, and I would say no to things that seemed like no-brainers. I knew it wasn’t getting me closer to my goal.”

Rachel doesn’t call herself a public speaker, she calls herself a public empowerer. She loves her job and empowering the athletes, but right now there is nothing that fulfills her more than getting in front of a group of women and empowering them. Her business is not “successful” yet, in the traditional sense, but nothing else gives her the same high as seeing a group of newly-empowered young women.

“How many times can you stand to fail and still continue down your path? That’s the Champion’s Mindset.”

Rachel made history and set herself apart from other coaches by, she says, “being a little crazy.” People on the same path as her didn’t put the same amount of time, dedication or intention into getting things accomplished every single day. For example, she wakes up at 4:30 AM every morning and starts the day by immediately starting a podcast. Before most people are even awake, she spends over an hour learning.

“I’ve just been devouring information to make myself better.”

I really appreciate what Rachel is doing, accomplishing and building. I’m excited to see where her Champion’s Mindset takes her, because I see huge things ahead. You can learn more about Rachel on her website.

 

Don’t be a podcast junkie…

Resources:

  • Grit by Angela Duckworth
 

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This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

--

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 
 

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Nov 21, 2016

This week’s episode is part three of the Champion’s Mindset series and I’m talking to Tyler Fox, a professional big wave surfer, Titan of Mavericks, Founder and CEO of Santa Cruz Waves Inc, and Founder of Santa Cruz Waves Magazine.

Big wave surfing, like many sports, requires diligent preparation. Surfers at Mavericks have to be ready to be jump out into an arena in front of hundreds of thousands of people watching when the right wave comes. Big wave surfers have to train their bodies, calm their minds, and know their equipment. Any error and you may find yourself being dragged 20 feet underwater.

“There’s no room for hesitation. You have to give it your all.”

Timing, commitment and endurance are all necessary to become a Titan of Mavericks, but these tenets will also help make you a titan of entrepreneurship.

  • Timing – When are you starting this business? What is your competition doing? Do you need to stop doing something that is costing money? Timing is hugely important, but it’s also very difficult to master.
  • Commitment – Entrepreneurs need to commit to their instinct and their decisions. If you think you have a good idea and the whole flock of sheep are walking the other way, don’t be discouraged.
  • Endurance – Everyone runs into obstacles, but overcoming those obstacles is how we grow. It’s easy to quit when things are difficult, but anything worthwhile requires effort.

We’re all fascinated by champions and we often see them at their peak, but people don’t often think about champion’s struggling. Tyler was having a great year when he was nominated for Billabong XXL Biggest Wave Award and featured in magazines, but then his sponsor dropped him. Instead of quitting, which would have been easy, Tyler decided to take fate into his own hands and start his own business.

“A lot of times I think champions are where they are because of perseverance. They didn’t let a setback hinder them from getting to their goals.”

Tyler was an awesome guest. He gave us an idea of what it is like to experience some of the biggest waves on earth and went into detail on how the Champion’s Mindset has helped him succeed both in surfing and in his business. Check out Santa Cruz Waves to learn more about the area, check up on the surf and see some amazing surfing videos.

 

Don’t be a podcast junkie…

Resources:

 

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This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

--

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 
 

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Nov 14, 2016

This week’s episode is part two of the Champion’s Mindset series and I’m talking to Juliet Starrett, a lifelong athlete, attorney, entrepreneur, and Crossfit affiliate. Juliet rowed in high-school, joined the U.C. Berkeley crew team, and paddled for the US Women’s Extreme Whitewater Team from 1997-2000, winning two World Championships and five national titles.

In episode 24 we spoke with Juliet’s husband, Kelly Starrett, about their entrepreneurial journey co-Founding MobiltyWOD.com – the ultimate guide to resolving pain, preventing injury, and optimizing athletic performance – and their endeavor to combat sedentary living.

“People need to sweat the small stuff. They need to show up on time, they need to send professional emails, they need to be pro in everything.”

Juliet’s freshman Crew coach, Jenny Hale, set an expectation that her rowers would show up, give their all on and off the water, be efficient, be prepared, and be professional. It didn’t matter that these college freshman were basically kids, they were expected to be pros – and the champions among them rose to that expectation.

“To be a champion you have to be doing something that you’re interested in. Focus on it, cultivate it, because that’s what’s ultimately going to bring people joy.”

Juliet believes that a lot of an individual’s mindset is mutable, or liable to change. It is possible to develop some aspects of a Champion’s Mindset, which Juliet says is composed of two parts:

  1. Someone who’s willing to take risks.
  2. Someone who responds well to adversity.

Other aspects of a Champion’s Mindset are immutable, because not everybody is a born competitor. You can’t necessarily learn the drive to surpass the person in front of you.

“Can you disassociate from your physical pain and strategize and say I now need to push myself even harder than the plan I had so that I can surpass this person? Not everybody has that.”

Juliet has responded incredibly well to extreme adversity. In college she was diagnosed with thyroid cancer, and managing her thyroid levels is a lifelong challenge. Then, when she was pregnant with her second child, Juliet was diagnosed with placenta previa. She lost ¾ of the blood in her body and required nine blood transfusions. She was healthy and fit before going to the hospital, and then she was back at square one.

“I went down to do a pushup and I just fell to the ground and I could not push myself back up, and I remember being like, ‘Oh my god, it’s on. Here we go. Have to start somewhere.’”

Less than two years after her daughter was born Juliet competed in the CrossFit Games. Through grit and training, she went from not being able to do one pushup to competing in extreme fitness.

“Resilience, the ability to deal with adversity, risk, having a growth mindset – I think all those things are so mission critical to being able to manage this entrepreneur life.”

This is a very powerful conversation with a lot of very powerful advice, and I appreciate Juliet taking the time out of her day to be featured in the Champion’s Mindset series on The Impact Entrepreneur Show. You can learn more about resolving pain, preventing injury and optimizing athletic performance at MobiltyWOD.com; participate in programs at San Francisco CrossFit; or fight for children’s health at StartupKids.org.

 

Don’t be a podcast junkie…

Resources:

 
 

This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

--

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your website, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 
 

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Nov 7, 2016

Today we’re kicking off the Champion’s Mindset series by speaking with AJ Hawk, Super Bowl Champion and host of The HawkCast. He was a linebacker for Ohio State, the Green Bay Packers, the Cincinnati Bengals and the Atlanta Falcons. I also spoke with AJ’s brother, Ryan Hawk, on episode 23 of The Impact Entrepreneur Show.

The HawkCast is a podcast in which AJ interviews rock stars, hall of fame broadcasters, world class athletes, war heroes, bestselling authors, philosophers, and even an astronaut. The podcast is his platform to share great stories and pursue a deeper understanding of what makes people tick.

As an athlete, AJ was mentored by a number of great coaches. At Centerville High School, Bob Gregg and Ron Ullery were incredibly influential. “Those two guys shaped how I attack every single day. They taught me how to work, how to be open-minded, how to learn and how to just shut up and do it.”

AJ’s other coaches – Jim Tressel, Mike McCarthy and Marvin Lewis – had every second of the day planned out. He knew they weren’t going to waste his time, and he respected that. Jim Tressel, AJ’s college coach, surprised him by how much he cared. He didn’t want to make them better athletes, he wanted to make them better people.

 

“In the meeting rooms with Coach Tressel it would always start out with things that had nothing to do with football. It was about your character and your integrity and how to be a good, moral person and how to treat the people around you.”

 

AJ developed a deep respect for process and consistency. If you’re an athlete, entrepreneur or parent, you need to find a way to live in the moment. It’s about the process and being consistent every day.

 

“If you stay the course and you stick with what you believe in, good things will happen eventually.”

 

It’s easy to work when you feel good, but what are you going to do when you have a moment of weakness and feel tired? Committing to the process can help you stay on track in difficult moments, and overcoming obstacles will help you grow as a person.

 

“When things are really tough I can actually grow as a person.”

 

As AJ transitions from the NFL to pursue a life in broadcasting, he is using the mindset and skills he developed as a champion athlete. He is doing his reps and being consistent by getting out there, getting on camera or on mic any chance he gets, and doing what he is passionate about. He’s just trying to get better every single day.

 

“If you just act like you know what you’re doing, chances are people are going to believe you. Just get started, and it’s amazing the momentum you can build through that.”

 

AJ is a tremendously humble and courageous champion, and I can’t thank him enough for coming on the show. Make sure you subscribe and listen to The HawkCast for more of AJ’s thoughts and insights, plus some incredible stories.

 

Don’t be a podcast junkie…

Resources:

 

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This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

--

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your website, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 
 

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Oct 31, 2016

Today’s guest, Greg Amundson, is a fitness expert, masterful storyteller and warrior with an extremely diverse set of experiences: college athlete, sheriff’s deputy, DEA agent, Army officer, author, and CrossFit affiliate. His focus is currently on speaking, writing, CrossFit and promoting Warrior Yoga.

 

“Mentors come in all different shapes and forms, so there’s an opportunity for God to bring people into our life on a regular basis. These seemingly fleeting and temporary relationships all serve a purpose in our growth, in our evolution, in our awareness, in our self-discovery.”

 

One of the most influential relationships Greg has is with Mark Divine, Founder and CEO of SEALFIT and Founder of Warrior Yoga. One of the key gifts that Mark gave Greg was awareness of breath. Mindful breathing is the basis of most forms of meditation, and the story of how Greg found his awareness of breath is quite exciting. It involves hanging from a cargo net in a steel compound, and even more about their powerful mentor-mentee relationship is explored in the upcoming book Firebreather Fitness.

Firebreather Fitness is a profound book in that it is the first to fully integrate holistic fitness, which is simultaneously developing the mind, the body and the spirit. In the early days of CrossFit, Firebreather became a term of endearment based around physical accomplishment. Then Greg realized that there was more to a physical fitness program than physicality.

 

“There’s way more to a physical fitness program than physicality. There’s an opportunity to develop character, emotional resilience, discipline and spiritual awareness, and now we define a Firebreather as one who faces the trials and tribulations of great physical opposition with an indomitable spirit.”

 

A huge part of Greg and Mark’s lives are their morning rituals, and they are both passionate about instilling in people the warrior quality of the morning ritual. Every morning, Greg:

  • Wakes up at four and becomes aware of the transition between the waking state and the sleeping state
  • Remains silent
  • Goes into the kitchen to pour a glass of water
  • Introduces the feeling of gratitude as he drinks the water of immense gratitude
  • Goes into the living room and goes through a series of breathing exercises that are designed to still the mind
  • Meditates to achieve a transcendent state and
  • Transitions to the warrior tradition of First Words, which is the practice of bringing awareness to the first offering of our spoken word
 

The First Word process creates a rippling effect from the beginning of our day throughout the rest of the day. Through breathing exercises and meditation you create a still body of water in your mind, and “the spoken word is like a pebble that you drop into stillness to create an even rippling effect touching the shore of our life on every corner.”

 

“Words are real.”

 

Greg is the last guest in our Small Town series, and he proves that you don’t need to be from a big town to have a big impact. God in Me is available now; Firebreather Fitness releases January 5th, 2017; and you can connect with Greg at www.GregoryAmundson.com.

 

Don’t be a podcast junkie…

Resources:

 

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This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

--

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 
 

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Oct 24, 2016

Today’s guest, Justis Earle, is a natural disruptor and innovator. He successfully Kickstarted HANSNAP, Inc., a mobile accessory design company focused on film stabilization for the active lifestyle. Their main product, the HANSNAP, is a hand-mounted smartphone filming system that folds neatly onto the back of your hand for quick access and hands-free filming.

Before launching HANSNAP Justis was at Tigo Energy, a highly disruptive startup that was one of the first companies to bring the Internet of Things (IoT) to the solar industry. He led the development of a mobile app-based IoT consumer solar system with three of the largest companies in the solar industry, founded the Product and Software Quality department, and designed the largest IoT solar system in Europe.

 

“I believe there’s a definite connection between entrepreneurship and the potential or risk factor of being a troublemaker.”

 

Justis sees a fine line between troublemakers and entrepreneurs. Some people are just natural disruptors, and unfortunately some disruptors don’t receive any guidance, mentorship or leadership. Ultimately, an entrepreneur is somebody who has to challenge the way other people do things.

 

“I look at crowdfunding as a microcosm of business.”

 

Justis actually launched two crowdfunding campaigns. The first attempt failed, but Justis learned a lot and still saw value in crowdfunding. He realized that the crowdfunding campaign had to be run like a microcosm of a business – accounting, engineering, development, photography, video, marketing and more need to be organized, started and completed in a very short period of time.

 

“A crowdfunding campaign is really a fantastic way to put all of those pieces together in a short amount of time and see if you even want to run your own business.”

 

If you want to disrupt a space with your own entrepreneurial vision, Justis has some awesome tips for small town entrepreneurs:

  • One of the biggest mistakes you can make is telling the wrong people about your ideas. “An idea is like a seed. Seeds are pretty robust, but when a seed is cracked – when the idea is formed – it becomes very fragile, and it needs a nurturing environment to really grow and mature.”
  • Do it. Just start doing it. There’s really no substitute for that. “It’s through doing that you understand whether you’re passionate enough about something to endure the hardship and the pain to get to where you want to go.”
  • You have to have a regular influx of positive material in your life. You have to keep putting that stuff in to keep you motivated.

 

Keep your eyes locked to Justis Earle and HANSNAP to see some big announcements soon. I really appreciate his doer mentality, the fact that he doesn’t take no for an answer, and the example that he sets for other small town entrepreneurs.

 

Don’t be a podcast junkie…

Resources:

 

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This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

--

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.



Production & Development for The Impact Entrepreneur Show by Podcast Masters

Oct 17, 2016

Today’s guest, Matthew Swinnerton, has an eclectic background in Business Development, Event Planning, Public Speaking and Sales. He is currently the Owner, Creative Director and Magic Maker at Event Santa Cruz.

Event Santa Cruz is a monthly speaker series in which entrepreneurs discuss why they do what they do and what motivates them to do what they do, and in between the community enjoys a festive atmosphere with craft beers, live music and fun people. It’s an inspiring night that brings the community together for a purpose.

 

“I like putting on shows. I like getting communities and people together to make something.”

 

If you are starting something and want to build a community, Matthew has one simple but effective piece of advice: “Respect your community.” It’s all about building relationships.

Matthew was born with an entrepreneurial spirit and work ethic. There are very few entrepreneurs who have the same hustle. He gets things done, and through years of hard work he has learned he also needs to work smart.

 

“I hustle, but the next thing I need to do is work smart.”

 

Matthew works hard, but he still spent some time slogging through the corporate world before he found his passion. He shares three tips for exiting the corporate world and launching your own startup:

  1. Start Planning – Really plan it out. Write down in detail what you want to accomplish and by when, and hold yourself accountable. Try to find your passion and establish a business around it.
  2. Associate With Other Entrepreneurs – Whether it’s a mentor or a group, in every community there’s a group of entrepreneurs that can help you get into the spirit of doing.
  3. A Good Social Lubricant is Beer – “When I first started my events I didn’t have beer. After six months I brought in beer. People thought it was the best event ever … and not cheap beer. Like actually good, craft beer.” Of course, drink in moderation.

 

Matthew also shares a powerful story about persevering and adapting in a period of great adversity. His third child was born with health complications, and for nearly a year he basically lived and worked out of the hospital. He managed to give his family everything they needed in a trying time and still maintain enough momentum in the business for it to survive. Three years later, the business is making money and his daughter is doing great.

 

“Take the first step, then take the second step – and plan it out. Every single day do something that gets you to that goal.”

 

Matthew is a powerful inspiration for any entrepreneur, new or old. His work ethic, perseverance and purpose fuel an incredible passion. If you live near Santa Cruz or plan to travel there, I highly recommend checking out the upcoming events being planned by Event Santa Cruz.

 

Don’t be a podcast junkie…

Resources:

 

This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

 

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your website, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.



Production & Development for The Impact Entrepreneur Show by Podcast Masters

Oct 10, 2016

David Dennis is an incredibly interesting individual. He has a degree in sociology, a masters in political science, a career working with major tech companies such as Microsoft, and he is co-founder of a surfboard company focused on ocean conservation.

Dennis is co-founder of Ventana Surfboards & Supplies. They produce hollow, reclaimed wooden surfboards; bodysurfing handplanes; and eco surf supplies. The boards are high performance, surfable works of art that jumpstart conversations in homes and wave lineups.

 

“I wanted to use my skills to give back in more a meaningful way to the community in the areas that I care most about: homelessness, ocean conservation and education.”

 

Ventana gained clarity of purpose through research and a simple vision of creating the most loved surf company in the world, “and sometimes we put surf in brackets because we want to be the most loved company in the world.” In an effort to create the most loved company in the world, Dennis focuses on three brand values:

  • Craftsmanship
  • Responsibility
  • Adventure

 

“We vet everything we’re going to do against that vision and against those brand values and that’s helped us keep very focused.”

 

One way that Ventana maintains their values is the Ventana Upcycle Partner Program. The pitch is simple: Ventana allows companies and individuals to reduce the amount wood and other materials they send to the landfill; they market partners as environmentally responsible; and then they create beautiful, high-quality craftsman products as a result.

Ventana uses upcycled wood from donors like Santa Cruz Guitars, a Czech Republic swamp, wine barrels from SoCal vineyards, offcuts from Knotty Hole Woodworks, wood from the boardwalk rollercoaster, old cedar benches from the Monterey Bay Aquarium and pieces of John Steinbeck’s original home.

 

“The short version of what we’re doing is we’re taking other people’s trash and we’re turning it into amazing products.”

 

For David and his co-founder to maintain focus on their brand values and mission, they have remained bootstrapped since the company launched – and they hope to continue to do that as long as possible.

 

“Find what you’re passionate about and see if you can amplify it for social good.”

 

David is a passionate and courageous entrepreneur endeavoring to make a positive difference in the world by doing what he’s good at, and what he loves. He’s an inspiring and impactful business leader, and I greatly appreciate him coming on the show.

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Don’t be a podcast junkie…

Resources:

 

--

This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

 

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.



Production & Development for The Impact Entrepreneur Show by Podcast Masters

Oct 3, 2016

Today I’m speaking with Bernie Swain, co-founder and Chairman of the Washington Speakers Bureau and author of What Made Me Who I Am. Bernie fell into this career by accident, but he developed a passion for meeting new people and forming relationships. 

Bernie was prepared to pursue a career in college athletics but, as his boss was ready to retire and promote him, Swain quit to join his wife Paula and his friend Harry Rhoads to start a lecture agency without experience, without a plan, and without a single client.

“We started out not knowing anything.”

The three co-founders started Washington Speakers Bureau from a supply closet belonging to Chuck Hagel, who would later become Secretary of Defense. After a rough year, when their savings were running out, Swain secured their first speaker: Steve Bell, then the anchorman for Good Morning America. Eight years later, WSB was established as the top lecture agency in the world. 

“Your brand is trust and honesty: being able to deliver what you say you’re going to deliver, and deliver it well.”

Over the last 35 years, WSB has represented three US Presidents, four prime ministers of Great Britain, countless American and world leaders, business and economic visionaries, journalists, authors, and sport legends.

“The most important thing is relationships.”

Bernie’s career is built on networking and good relationships. Steve Bell reached out because of a positive experience with Bernie at his previous career working in the athletics department of GWU, and then Bernie and Steve made their deal based on a handshake – a sign of trust. What could have been a huge mistake (not signing a contract) became a huge boon for WSB.

“A surprising number of speakers gave us a chance knowing they could walk away from us at any time if we didn’t do a good job for them, or if they didn’t trust us they could walk away from us. On the other hand, we knew because they could walk away from us that we had to work hard to make them happy.”

WSB continues to represent everyone on a handshake, because that’s the soul of their business. Good leaders build a strong foundation with solid character. With their solid foundation, WSB is still on top and they’ve made countless friends along the way.

“No matter who you are, or what the decision is, you want to make decisions that you feel in your heart are the right things to do.”

What Made Me Who I Am isn’t the story of how Bernie became successful, they’re the stories about how his life changed because of the relationships he has made. Bernie shares first-hand accounts of the powerful influences and defining moments from accomplished leaders like Doris Kearns Goodwin, Colin Powell and Terry Bradshaw. You can find an excerpt on Bernie’s site.

I appreciate Bernie coming by and sharing his story. He is a passionate, risk-taking leader who sets a great example by building a business with a soul and serving his clients well.

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Don’t be a podcast junkie…

Resources:

--

This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

--

We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 

Production & Development for The Impact Entrepreneur Show by Podcast Masters

Sep 26, 2016

Aaron Walker is a businessman and life coach who has inspired many through his leadership, mentorship and consistent pursuit of excellence. 35 years of entrepreneurship and marriage have given Aaron a wealth of valuable experience. Aaron is currently on his twelfth venture as an entrepreneur – that’s right, twelfth. He is the founder of View From the Top, a coaching service and community that aims to help men live a life of success and significance.

 

Aaron is an authority on leadership and what it takes to lead a holistic, successful life. In this interview, Aaron discusses how grit and determination have paid off, how he helps ordinary men become extraordinary, how to live a successful and significant life, and the power of Masterminds and community.

 

“I’m helping ordinary men become extraordinary, and we do it in a holistic fashion. We don’t do it just in business and we don’t do it just in life. We do it in both, because I think they’re inseparable.”

 

Retirement doesn’t agree with Aaron. He has retired three different times – sometimes because of success, sometimes because of traumatic events – but not working always makes him (and his wife) unhappy. After his most recent retirement, Aaron was invited by Dan Miller to speak at an Innov8 event.

 

“I’m having more fun today than I’ve ever had in my life.”

 

Before Aaron was in a car accident, he was very successful. However, the accident helped him realize that, while he had great success, he had no significance. Nobody cared about his success but him and his family, but he realized he wanted to leave a legacy of people happy to have known him.

 

“I don’t believe in failure. I believe you either succeed or you learn.”

 

For Aaron, success means:

  • Choosing his schedule
  • Having and engaging family and meaningful relationships
  • Having a clear conscience with every transaction that he does

 

Aaron also believes that you can easily define significance: it is meeting the needs of others. Success has something to do with you, significance has something to mean for others.

 

“I want to learn to be content, but not complacent.”

 

Relationships are everything. Literally. For example, Aaron is in the construction business, and he formed an alliance of sorts with his competitors. By pooling resources, they all saved money – and in the process, they also support a number of local tradesmen. Now all of the people in the alliance are more successful, and they’re friends.

 

“When you start helping, you start sharing, then what it does is it drops the veil and everybody starts helping. There’s enough business for everybody, but we have this mentality that the pie is only so big, but there’s nothing further from the truth.”

 

Aaron brought a gift for the Impact Entrepreneur audience. It is a personal assessment that dives into your identity, ideals, relationship, career and faith. Answering the questions can help you think, and help you realize what it is that you want. Go to ViewFromTheTop.com/Impact to pick up your own copy of the personal assessment, and hopefully they will help you live more successfully and significantly.

 

I am extremely thankful to Aaron, or Big A as he is sometimes called, for sharing so much with us all. He is an incredibly generous person, and he has a lot of valuable lessons to teach the Impact Entrepreneur audience.



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This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

To start making your change, visit Life Courses by Unstuck on the web.

 

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We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

Visit LawtonMG.com for more info.

 

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Don’t be a podcast junkie…

 

Resources:


Production & Development for The Impact Entrepreneur Show by Podcast Masters

Sep 19, 2016

Today I have the 2nd episode in my interview series on leadership, and it’s a great one. AmyK Hutchens is an incredibly accomplished speaker, author, trainer and business strategist. Her latest book, The Secrets Leaders Keep, is an Amazon bestseller, and it resonates with me on a lot of levels.

 

AmyK is a catalyst for producing sustainable solutions to a leader’s most pressing challenges, and more than 45,000 executives in nine countries have benefited from her keen insight and intuitive understanding of the issues leaders face.

 

Before entering the corporate world, AmyK was an elementary school teacher. As a student and then as a teacher, she was inspired by a 5th grade teacher to be curious and love learning.

 

“For everything that I do, whether it’s a corporate job or going out on my own, she taught me to be curious, and then she taught me how to help other students be curious, and that stayed with me.”

 

When AmyK was 14, her 5th grade teacher taught her the concept of guided choices. “Guided choices was really about giving people the freedom to explore their own passions.” It taught AmyK to follow her passion, identify where there is a need in the world, and identify the point at which her passion and that need intersect with her skillset.

 

A couple months ago, when AmyK was giving a talk, she was approached and asked why she gives so many of her tools away. Her answer? “Because I have so many more.”

 

“I could train and I could speak every single day until the day that i die, and I would still probably touch a very small percentage of the population on this planet. So, I just believe in playing bigger and finding a bigger stage, and sharing it.”

 

In The Secrets Leaders Keep, AmyK shares many secrets from the perspective of 14 leaders. She shared some of the most common secrets that we can all relate to and learn from:

  • “The most common thing I heard was, ‘Well, it’s lonely at the top.’” It wouldn’t be if the people at the top started talking to each other, because they all have the same issues.
  • Imposter Syndrome is a common issue for entrepreneurs. “Imposter syndrome is when entrepreneurs experience feelings of inadequacy, or chronic self doubt, that persist even when results indicate that the opposite is true.”
  • The Comparison Condition is one of the worst forms of self-abuse, especially for entrepreneurs, because people are constantly looking at the people around them, and thinking they should be there.
  • Choosing to live a life in a state of self-doubt is really selfish, and prevents you from showing up in the world.
  • Leave the ‘hood. “We have to let go of our neighbors, our initial community, to actually maximize and reach our potential.”

 

AmyK helps entrepreneurs overcome Imposter Syndrome and The Comparison Condition: “Stay focused on your journey. Stay on your path, and know that you’re going to make mistakes, and everybody else is making mistakes too.”

 

“Every single day you need to wake up and say, ‘There is room for me in this world.’ I don’t need to be competitive, I don’t need to hoard, I don’t need to be filled with fear. There is room for my gifts and talents for me to play today.”

 

AmyK is the Queen of Questions, and she invented a business adage: “Change your thinking, change your behavior, change your result.” You can’t get a different result if you’re thinking in the same way, so it starts with thinking, “and the very best way to raise the level of critical thinking in a dialog is to ask the bigger, better, bolder question.”

 

AmyK shared some of her favorite questions:

  • How do we define an ideal client relationship?
  • How do we define ideal performance and productivity?
    • Or, what does an A Player look like for our organization?

 

AmyK discusses how, in 90 seconds, you can go from tight ass to triumphant. Start by taking a deep breath and honestly answering four questions:

  1. What would Calm do now?
  2. What would Grace do now?
  3. What would Wisdom do now?
  4. What’s the ideal response if my sincerest intent is to help, not hurt?

 

AmyK’s next writing project is The Secrets that He Keeps. It’s not a self-help book, but a collection of fictional stories, similar to the stories in The Secrets Leaders Keep. “What we’re hoping is that men will read it so that they’re not so hard on themselves, and that women will read it so that they will be more understanding and have a depth of compassion in a relationship with their guy.”

 

“Have compassion and start asking questions.”

 

I had a blast speaking with the Queen of Questions, AmyK Hutchens, about leadership, learning and success. I highly encourage everyone to go out and pick up a copy of her book, The Secrets Leaders Keep.

 

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This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

 

To start making your change, visit Life Courses by Unstuck on the web.

 

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We are also brought to you by the Lawton Marketing Group. A full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your web site, logo, social media, print, app design and reputable management needs.

 

Visit LawtonMG.com for more info.

 

--

 

Don’t be a podcast junkie…

Resources:


Production & Development for The Impact Entrepreneur Show by Podcast Masters

Sep 12, 2016

This week I have a powerful conversation with Jocko Willink about ownership and leadership. Jocko is a retired Navy SEAL, extreme leadership expert and co-author of Extreme Ownership: How U.S. Navy Seals Lead and Win.

 

Jocko retired from the United States Navy SEALs in 2010, with a Silver Star and Bronze Star, and formed the company Echelon Front with Leif Babin, who served under Jocko in the Battle of Ramadi. Echelon Front offers training services that help build, train and lead high-performance winning teams. Jocko and Leif also co-authored Extreme Ownership as a leadership manual.

 

Mentorship is important as a Navy SEAL and a business leader. Jocko embraces mentorship from anyone with something to teach him. He realized early on that he needed to understand something in order to make sense of it.

 

“When you’re working with businesses and working with leaders, you can’t just tell them, ‘here’s the problem and here’s the solution,’ because every problem is different. There’s going to be nuances in everything, and so you have to take these principles that you learn and apply those principles. But you have to apply them not as a mechanic, but as an artist.

 

Jocko relates the process of reaching understanding to a concept called Commander’s Intent, which describes the overall goals, purpose, strategy, and desired end state. A German general once said that the Commander’s Intent should not be added on to the end of a briefing, but replace the briefing entirely.

 

“Knowing where you’re heading, and what the end state you’re looking for is, and what the intent of the operation or the mission is, it should certainly be enough.”

 

Jocko’s military career and his current entrepreneurial lifestyle requires constantly adapting to new and different people, with new and different personalities. He doesn’t have a very large tool kit for adapting to different personalities, but he has effective tools:

 

  • Listen.
  • “Tool number two is what you’re going to take out of your box after you’ve listened.”

 

 

Jocko is a champion of Extreme Ownership, the central concept and title of his book, and he believes that it is the number one characteristic of a high performance individual or team. “The reason that extreme ownership is the most important characteristic is because, if you don’t take ownership over what’s happening in your world, how can you change any of it? ... If you face the reality that what’s going on in your world actually is your fault, and if anyone can fix it it’s you, then you can actually take action.”

 

There’s always other things in the world to blame, but there’s only one you can fix, and that’s you. Taking Extreme Ownership can be simple:

  1. Acknowledge that things aren’t going the way you want them to go
  2. Identify the elements that play into the way things are
  3. Take action to fix what you aren’t happy with

 

Ownership is integral to leadership, and to Jocko leadership is what makes or breaks a mission. Leadership isn’t just about taking orders – it’s about building a two-way relationship with trust and communication.

 

“My goal with every leader that I ever worked for, whether they were horrible or they were awesome, my goal was always the same: to develop a relationship with them where they trusted me and they let me do what I want.” If it’s en egomaniac, Jocko strokes their ego. If it’s a great leader, then out of the gate you are working with them, building a relationship and developing trust.

 

You don’t need to be in charge to take ownership. In most situations, whatever your boss is trying to make happen, you’re the one doing it. Do it the right way (or the wrong way), and you can have a massive amount of influence over it. “If my boss has a vision, I’m going to take ownership and make it happen, and I’m going to build trust. And when they tell me to do something that doesn’t make sense, I’m going to have the relationship to say, ‘Hey boss, this doesn’t make sense right here.’”

 

Jocko shares stories about some of the times things didn’t go well, but he always holds on to the will to win. “The will to win isn’t a short-term thing. The will to win is a deep-seated desire for a long-term end state. You have to recognize that, along the way, you’re going to take wins and you’re going to take losses.” What’s going to trip you up when you fail is when your ego doesn’t allow you to take ownership of the failure.

 

Success is often driven by ego, and Jocko embraces that. We should want to do well, and we should care how we perform. “Where it goes sideways is where the ego becomes so big that it no longer thinks it can do any better, no longer can you be corrected, no longer can you be coached, no longer can you change, no longer can you evolve, because your ego thinks you’re already there.”

 

To keep our egos in check, Jocko has a few simple tools:

  1. Keep an open mind
  2. Don’t believe your own hype
  3. Make an honest self-assessment. The way that you make an honest self-assessment is to detach from yourself and look at yourself from an exterior point of view.

 

I’m honored to have gotten to speak with Jocko about his book, his business and his past experiences. He is a powerful speaker, and he has a lot to share about leadership, ownership and success.

 

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This episode is brought to you by SY Partners and Unstuck, helping you make a change by identifying the things holding you up. Their new program “Life Courses” are based on decades of learning about what inspires people to change. It is created by SYPartners, a transformation company that helps individuals, teams, and organizations become the best version of themselves, so they can create massive positive impact in business and society.

 

To start making your change, visit Life Courses by Unstuck on the web.

 

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Download this Episode MP3.


SOME QUESTIONS I ASK:

  • What are some steps Jocko takes to bridge the gap between knowledge and understanding?
  • Is it enough to simply begin with the end in mind in order to get to understanding?
  • How does Jocko adapt to different personalities on the fly?
  • Why is Extreme Ownership the number one characteristic of a high performance individual or team?
  • How does the will to win aid in recovering from a situation that is in essence failure?
  • How does Jocko use The Leader’s Checklist with his fellow SEALS, and how can entrepreneurs adapt this checklist in their businesses?

 

IN THIS EPISODE, YOU WILL LEARN:

  • Why extreme ownership is the number one characteristic of a high performance individual
  • How to build relationships with the leaders around you
  • How aspects of military strategy can improve business strategy
  • How to use your ego as a driver, but keep it in check

 

DON’T BE A PODCAST JUNKIE…

 

ADDITIONAL RESOURCES:

Sep 5, 2016

Today’s guest, Kelly Starrett, is a coach, physical therapist, speaker, co-creator of MobiltyWOD.com, and author of two NY Times Best Sellers: Becoming a Supple Leopard & Ready to Run. Kelly recently published his third book, Deskbound.

Kelly started the 27th CrossFit gym in the country, with a private student loan from grad school. “It was a total calculated risk. No one knew this; they didn’t know what this was.“ Kelly thought it would be a great place for his friends to train, and he hoped to pick up skills that would make him a better physiotherapist. The gym evolved into a lot more.

“Then we started solving a problem. We started to see the way people moved … Don’t set up a business, be useful.”

Kelly didn’t have one distinct mentor, but he did have many talented colleagues and inspirations around him. “There’s this constant loop of creativity that doesn’t turn off.”

“Process begets process. For us, the mentorship is that we all feed each other and draft off each other and push each other and nudge each other, and that really is sustainable.”

Kelly’s third book, Deskbound: Standing Up to a Sitting World, was released in April, and it is currently the #1 Best Seller in Exercise & Fitness Injury Prevention on Amazon. Deskbound is a blueprint for living pain free in a sedimentary society. It identifies the epigenetic implications of not moving (pelvic floor dysfunction, jaw clenching, shortened hips, insulin insensitivity) and seeks to structure a solution.

“At some point, there’s going to have to be an intervention that actually works, and we think that this is one of those interventions that’s so simple – i.e. get human beings to be what human beings are, what they’re supposed to do, which is move.”

The book opens with, “The human body is incredibly robust. This is a good thing, if you have a plan for getting organized.” Immediately, you can divide your life into opportunities where you can sit, and opportunities where you don’t have to sit. It becomes optional and non-optional sitting.

The book is trying to encourage readers to adapt the environment around them to force more movement. For example, during this interview, Kelly and I are sitting on the floor. Because of this, we’re already in better metabolic positions. We’re not metabolically active, but we’re taking our hips through the full range of motion and we’re at least obeying the range of motion that the tissues are designed for. “What we’ve done is immediately program a whole bunch more movement in, and all we did was say, ‘Let’s not sit in a chair.’”

If you do find yourself having to sit a lot, you have to have a plan to address the tissue restrictions. The second half of the book provides simple tools to open up tissues that are stiff, restore normal sliding surfaces and regain function.

Kids who stand in school will burn an additional 15-30% more calories daily than kids who don’t, and they even focus better. Kelly’s partner at Texas A&M, Mark Benden, has research showing that kids are gaining about 2 percentage points on their body index every year they sit at school, and what Kelly’s seen is that in two years they’ve actually been able to reverse that trend.

“We have to start playing the long game: just do the right thing, day after day, and pretty soon it really makes massive change.”

Kelly is incredibly passionate about health and healing, and he’s doing great work with his wife at MobilityWOD.com. I’m grateful to Kelly for sharing his passion with the Impact Entrepreneur Show.

 

 

SOME QUESTIONS I ASK:

  • What is the premise of Kelly’s new book, Deskbound?
  • What are some consequences of not being organized?
  • What are physical cues listeners can pay attention to as they’re listening to analyze what they’re doing right now to see if they’re helping or hindering themselves?
  • What can parents do to improve movement in their children’s lives?

IN THIS EPISODE, YOU WILL LEARN:

  • The danger in sedimentary living
  • How we can structure our lives and environments to involve more movement
  • How standing can combat the trend of childhood obesity
  • Why Kelly was drawn to CrossFit in its infancy

DON’T BE A PODCAST JUNKIE…

ADDITIONAL RESOURCES:

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