“You have brains in your head. You have feet in your shoes. You can steer yourself any direction you choose... And when things start to happen, don’t worry. Don’t stew. Just go right along, you’ll start happening too. ... You will come to a place where the streets are not marked. Some windows are lighted. But mostly they're darked. A place you could sprain both your elbow and chin! Do you dare to stay out? Do you dare to go in? How much can you lose? How much can you win? ... You're off to Great Places! Today is your day! Your mountain is waiting. So... get on your way!”
In this excerpt from Dr. Seuss’ Oh, the Places You’ll Go!, Dr. Seuss reminds us that our thoughts become our actions and our choices shape our destiny – something that our guest Jeff Moreno, Co-Founder & CEO of PWR Lab, learned early in life.
Even as a kid, Jeff had an unusual superpower: the power of observation. He was always watching and learning, and through his observation, Jeff saw that movement is life; the result of curiosity in action.
This ultimately led him to become a Doctor of Physical Therapy, and later a Board Certified Orthopedic Clinical Specialist, dedicating his professional life to understanding athletic development and movement skill acquisition in order to empower individuals with the opportunity and choice to be their best self – a choice that many don’t realize they can make.
In empowering others, Jeff is also passing on the blessing that a high school coach and mentor gave him: the understanding that if you put the time in and just step forward every day, you can get to what you want to do.
But too often, athletes and active individuals run into unnecessary obstacles in the form of avoidable injuries. Jeff tells us that 60% of athlete injuries are not the result of training errors, but due to the reactive nature of our health care system, there’s typically nothing a physical therapist can do about that until the injury happens.
Frustrated with this dynamic, Jeff decided to start playing with PWR!
PWR Lab is a team of data scientists, practitioners, and sports scientists whose purpose is to empower individuals and give them the opportunity to sustainably optimize performance through resilient health. Using their unique system of data collection and visualization, they are able to better address each person as a complex individual, and in turn, proactively keep players and teams moving forward.
Because performance is individual to each person, and it’s not just for the elite – it’s for everybody!
So how can we optimize our performance? Jeff believes it is the byproduct of three distinct things: Preparedness, Wellness, and Resiliency
If you focus on the long game by prioritizing these three things and trusting the process every day, in whatever you’re doing, you will eventually achieve your goal. People who play the short game, on the other hand, will at best experience unsustainable success.
Remember: “You're off to Great Places! Today is your day! Your mountain is waiting. So... get on your way!”
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The Impact Entrepreneur Show is produced by Podcast Masters
Dr. Carrie Rose is a Transformational Learning Expert, Entrepreneur, and Internet Marketing Influencer who was named one of Huffington Post’s Must-Follow Women Entrepreneurs in 2017.
She holds an Ed.D in Educational Leadership from the University of Central Florida, wrote her doctoral dissertation on Professional Development, and is best known for developing the innovative teaching strategies and methodology that are becoming an industry standard for internet marketing and online education.
Dr. Rose offers a unique insight grounded in unparalleled research in how the human brain connects with content – and the necessary marketing processes to engage any audience.
I really wanted to know what made Dr. Rose so fascinated that she became one of the internet’s foremost education experts, and the answer will probably surprise you.
Witnessing a traumatic event at the age of four caused Dr. Rose to develop selective mutism, meaning she didn’t speak for the better part of six years. At the same time, she had dyslexia, and the combination of those two circumstances resulted in her not being able to read when she entered third grade.
One remarkable teacher, Mrs. Taylor, helped Dr. Rose transform from “this shell of a human being to the highest standardized test scorer that school had seen, in one year.”
Wow.
In the process, Dr. Rose learned the powerful impact one human being can have on another, if they care, give it all of their heart, and know the right strategies to use.
Because while the best teaching methodologies are important and effective, it’s the relationships we form that really have the biggest impact. And that doesn’t just mean relationships with others – the relationship with yourself is just as important.
“Love is this resonance, it’s this frequency, and it feels the same leaving as it does coming in.”
If you pay attention, you’ll notice that offering love to a stranger, or even just offering love to yourself, makes you feel the same as having received it from someone else.
So, have you offered your love to anyone today? It could have a profound impact.
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Resources:
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We are brought to you by the Lawton Marketing Group, a full-service advertising and design agency serving companies and entrepreneurs at all levels. They are your one-stop shop for all your website, logo, social media, print, app design and reputable management needs.
Visit LawtonMG.com for more info.
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The Impact Entrepreneur Show is produced by Podcast Masters
Rick Miller joins us to talk about being Chief: an important topic in today’s political environment, the business world, and individual lives.
Rick is an unconventional turnaround specialist and servant leader. He has successfully turned around a Fortune 10, a Fortune 30, a startup, and a non-profit over the past 30 years. But Rick’s high-ranking titles are not what made him a chief – Rick is a chief because he has the ability to bring out the best in others and empower them to be chiefs, in whatever role they’re in.
And Rick has packaged these decades of wisdom in the wonderful book, Be Chief: It’s a Choice, Not a Title.
“Yes, people with titles have power – but people without titles have power, and everyone is at their best when they feel powerful and they make their own choices!”
So how do you convey this to not only individuals, but an entire organization of individuals?
Well, you have to speak to the business in their language: numbers.
And Rick tells us about a startling statistic that 7/10 people, while at work, aren’t contributing their best efforts. Some people say this is an engagement issue or a talent issue – but what it comes down to is that “70% of your human capital is underperforming, by choice!”
And according to Gallup, that lackluster performance results in U.S. companies losing $500 BILLION annually.
So if you want your business to improve, yes, you can develop a new product or sell more. But you’ll have a greater impact if you focus on your people and give them a reason to be enthusiastic about doing their best every day.
Remember: “anyone in your organization affects everyone in your organization.”
If you want to help everyone in an organization make and find meaning in their work, it helps greatly to give them a purpose or a mission that they can align to and get behind. So create value, not just for your customers or shareholders, but for your community and the world.
It’s time to move beyond the “do not harm” phase and enter the “do more good” phase of business.
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We are brought to you by the Lawton Marketing Group, a full-service advertising and design agency serving companies and entrepreneurs at all levels. They are your one-stop shop for all your website, logo, social media, print, app design and reputable management needs.
Visit LawtonMG.com for more info.
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The Impact Entrepreneur Show is produced by Podcast Masters
Last time Dorcas Cheng-Tozun was on the show, she joined me in sunny California to discuss the ins and outs of supporting an entrepreneurial spouse. Today, things are a bit different: Dorcas is in Nairobi, Kenya, sharing all about the big move and how moving overseas three times over the past decade inspired her book Start, Love, Repeat: How to Stay in Love with Your Entrepreneur in a Crazy Start-up World.
Dorcas is a woman who practices what she preaches. Like Tim Ferriss, she makes herself a guinea pig to test her hypotheses – and now she has an opportunity to test the principles from Start, Love, Repeat in the field.
Because with being an entrepreneurial – or the family member of an entrepreneur – comes distractions.
There’s so much going on and so many moving parts, and things like the work that needs to get done, taking care of your kids, housework, errands, and other activities can pull all of your focus.
But when you spend all of your time focusing on everything else, you can end up losing the touchpoints that a relationship needs in order to stay closely connected. And as that happens, questions and doubts about your relationship can slip into your mind.
So how do you come back from that or prevent yourself from getting to that place?
Critically, it’s important to recognize that “trust can be a choice.” You may not necessarily be feeling it in the moment, but if you choose to act like you do and choose to continue sharing with them, those actions can actually reinforce your bond.
“Your behavior comes first, and then your mind, spirit, and soul can follow.”
If you don’t make the choice to try, it can be devastating to a relationship. Because as it turns out, the number one reason people get divorced isn’t actually infidelity or any big event – it’s because they give up; they feel like the spark is gone and they just stop investing in the relationship.
One of the first steps when we’re talking about maintaining intimacy is the recognition that it’s not going to happen by itself.
So listen empathetically and get to know one another. That’s how you’ll ultimately connect emotionally. Really, it’s impossible to overemphasize just how important that is – because you CAN make a choice to create the conditions that help develop intimacy!
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Resources:
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We are brought to you by the Lawton Marketing Group, a full-service advertising and design agency serving companies and entrepreneurs at all levels. They are your one-stop shop for all your website, logo, social media, print, app design and reputable management needs.
Visit LawtonMG.com for more info.
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The Impact Entrepreneur Show is produced by Podcast Masters