Sheryl O’Loughlin is an eager entrepreneur who leverages passion and purpose to create a happy life and a huge impact. She is a huge proponent of bringing love and happiness into your work, and into your work culture.
She previously served as the CEO of Clif Bar, where she introduced the world to Luna bars (and grew the bars into a $70M business in just three years); she was the cofounder and CEO of Plum Organics; and she is currently CEO of REBBL super herb beverages.
Sheryl is also the author of KILLING IT!: An Entrepreneur's Guide to Keeping Your Head Without Losing Your Heart.
KILLING IT! was sparked by a study conducted by Dr. Michael A. Freeman, which found a correlation between entrepreneurs and illness such as ADHD, bipolar disease, depression, and drug abuse. He found these were present in about 72% of the entrepreneurial population, compared to about 40% of the general population.
Sheryl was experiencing this dark side of entrepreneurship, and she realized the need for a change in entrepreneurial culture. We need to start talking about the the dark side of killing it every day, and how we can avoid the big pitfalls.
“99% of business don’t make it, and entrepreneurs are going through this hardship alone because they think they’re the only ones. I want to change the culture of that so people don’t feel like they’re alone!”
Love and time helped Sheryl out of the darkness.
She fell in love with REBBL, a super herb elixir business created in collaboration with the nonprofit Not For Sale.
The nonprofit’s goal is to stop human trafficking. REBBL helps them achieve that goal because they source ingredients from affected indigenous communities, and the income helps support their livelihood so that they are no longer vulnerable to trafficking. A portion of the net profits also helps fund Not For Sale’s rehabilitation efforts.
“It’s a joy to go to work when you know you’re doing something with so much meaning.”
Social Mission Companies like REBBL, companies that intentionally pursue a greater purpose than pure profit, are able to create a powerful and sustainable impact that other support organizations don’t have the resources to accomplish. As an added benefit, the social mission creates an environment where people love to work because something truly meaningful drives every individual's actions.
Entrepreneurs, be wary of the hustle and the grind. Remember that the dark side is part of our nature, and that we can forge a path through the darkness and back to the light with support, love, and purpose.
“People are talking about how they’re killing it, but it could be killing you.”
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Production & Development for The Impact Entrepreneur Show by Podcast Masters
This episode marks the one-year anniversary for The Impact Entrepreneur Show, and I want to thank you for tuning in every week and inviting me into your lives. It’s an awesome gift, and I take this privilege very seriously. Today I want to offer you a couple gifts…
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This episode is part of the disruption series. We’re going to discover how incredible people disrupt their lives, their industries, and the world to create a powerful impact.
We’re chatting with return guest Cameron Herold. He is a best-selling author, coach, and speaker who strives to simplify business problems and guide business leaders to previously unimagined success.
Cameron also created the COO Alliance, an opportunity for second-in-command business leaders (or Chief Operating Officers) to connect and grow. These people are often left behind the curtains and don’t get any of the attention, events, or masterminds that CEOs and other leaders often get.
“Perfect is the enemy of good.”
Cameron has a unique (and potentially counter-intuitive) perspective on disruption: “It’s less about innovating, and it’s more about rip off and duplicate.” Momentum creates momentum, and far too often entrepreneurs try to find a newer, cooler, or better way to do something instead of taking the really great systems that already exist and just doing it.
Sometimes disruption is the result of significant momentum, not significant innovation. To build momentum, your business needs more than just a Minimally Viable Product – it needs Minimally Viable Everything: emails, meetings, software, etc. Perfect is the enemy of good.
How did Cameron train his teams to pursue momentum? It’s a simple process...
You can use my new tools (detailed above) to help you identify goals, hold yourself accountable, and build some momentum.
If you want to hear another conversation with Cameron Herold, check out Episode 6 – Cameron Herold on Supercharging Your Focus.
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Don’t be a podcast junkie…
Resources:
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We are also brought to you by the Lawton Marketing Group, a full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your website, logo, social media, print, app design and reputable management needs.
Visit LawtonMG.com for more info.
Production & Development for The Impact Entrepreneur Show by Podcast Masters
This episode is part of the disruption series. We’re going to discover how incredible people disrupt their lives, their industries, and the world to create a powerful impact.
Ryan Evans is the CEO & Co-Founder of Inboard Technologies, home of the M1 Electric Skateboard. He and his team were recently featured on Shark Tank and convinced Mr. Wonderful, AKA Kevin O’Leary, to partner with them in their mission to create a massive disruption in the transportation industry.
Since then, the M1 Electric Skateboard has taken the world by storm and the company is growing at a blistering pace.
“Lightweight, portable, electric transportation that you can take with you anywhere empowers everyone. We all need to move.”
Ryan rejects the idea that things should be done one way because they’ve always been done that way. We are able to do incredible things when we think creatively about process.
People often spend too much time focusing on an end goal, but real progress is made when iterating the process.
Inboard’s end goal is to create lightweight transportation technology that flows, but Ryan understands that you’ll go out of business if you wait until a product is perfect before you launch it.
They didn’t wait. They embrace an iterative product development process, and they are able to improve their products remotely. Inboard engineers are constantly working behind the scenes so that the customer experience is constantly improving.
You have to constantly change and improve because there is no one big challenge to overcome – there are always challenges. The road to success is a constant struggle, so you need to come prepared. You need the right mindset and a support group.
You won’t create a powerful impact if you go alone.
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Don’t be a podcast junkie…
Resources:
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We are also brought to you by the Lawton Marketing Group, a full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your website, logo, social media, print, app design and reputable management needs.
Visit LawtonMG.com for more info.
Production & Development for The Impact Entrepreneur Show by Podcast Masters
This episode is part of the disruption series. We’re going to discover how incredible people disrupt their lives, their industries, and the world to create a powerful impact.
Don Wettrick is an Innovation Specialist at Noblesville High School and author of Pure Genius: Building a Culture of Innovation and Taking 20% Time to the Next Level. He is disrupting the education system and teaching the next generation of entrepreneurs.
Don teaches a class called Innovation and Open-Source Learning. They explore how to network, how to collaborate with intelligent people, how to market, and so much more. Businesses have been launched from his classroom. In one year, four patents were filed.
The class has their own methodology. They call it R.O.T.H. I.R.A.
Don started the class because he didn’t see any passion for learning – or much of anything – in his students. They were being churned through a system that destroyed their interest in learning.
Not only is the current educational paradigm passionless, it’s just old. As a culture and a society, we are moving exponentially faster outside of education.
“Here’s the cruel joke we’re playing on a lot of our students:
we’re preparing you for a future that used to exist in 1970.”
Why is education innovating so slowly?
Don can’t disrupt the entire educational system on his own. If you are a parent, student, or teacher and you want to change something about your local school system, Don will help. You can head to StartEdUpInnovation.com for a podcast, consulting, teacher training, and all the core services necessary to start and strive with new educational initiatives.
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Don’t be a podcast junkie…
Resources:
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We are also brought to you by the Lawton Marketing Group, a full service advertising and design agency serving companies and entrepreneurs at all levels. The are your one stop shop for all your website, logo, social media, print, app design and reputable management needs.
Visit LawtonMG.com for more info.
Production & Development for The Impact Entrepreneur Show by Podcast Masters